Local Media & Messaging Training Online interactive training to learn how to contact the local press, create a media list and write a press release. A step by step tutorial is available here . You can also access the slides used in the training here . By the end of this training, you will have: a clear “message” the basics of a press release a local media list a timing strategy You will know: how to prepare quotes how to brief Rebels who will be a contact for the press to prepare immediate post-action images to send to the press how to brief non M&M rebels to support the work you have done!